SANTA ANA, CA – January 13, 2026 – PRESSADVANTAGE –
Ornate Home, a nationwide furniture retailer with flagship showrooms in California and North Carolina, announced today its strategic shift toward incorporating smart home technology into its furniture collections following CEO Mehmet Uncuoglu’s attendance at the Consumer Electronics Show 2026.
The company revealed plans to bridge the gap between advanced technology showcased at CES and practical home furnishing solutions, focusing on making smart home furniture accessible to mainstream consumers. This initiative marks a significant evolution for the retailer as the industry adapts to a global smart furniture market that Mordor Intelligence projects will reach $5.65 billion in 2026, driven by double-digit growth in consumer demand for connected living spaces.
“We went to CES to answer one question: ‘How does furniture fit into the AI-powered home?’ The answer is ‘seamlessly’,” said Mehmet Uncuoglu CEO of Ornate Home. “We are moving beyond traditional retail to offer collections where technology serves comfort, not the other way around.” Uncuoglu noted that the visit served a dual purpose: enhancing operational efficiency to support the company’s sustainability goals, and sourcing specific CES 2026 furniture innovations that seamlessly integrate into daily life without overwhelming customers with complexity.
The strategic initiative encompasses three primary components. First, the company is actively sourcing Matter-compatible furniture that can integrate with existing smart home ecosystems including voice assistants like Alexa, Siri, and Google Assistant. This includes electric recliners and adjustable beds that can sync with home automation systems without requiring complex installation procedures.
Second, Ornate Home is prioritizing what the industry calls “calm technology” – furniture pieces with built-in but unobtrusive technological features. This includes coffee tables, nightstands, and desks equipped with invisible wireless charging pads and sophisticated cable management systems designed to eliminate the visual clutter associated with modern digital devices.
Third, the company plans to implement AI-assisted design tools that will allow customers to visualize furniture in their homes before purchase. The pilot program will enable shoppers to photograph their rooms and see realistic renderings of Ornate Home products in their actual spaces, complete with accurate lighting and dimensions.
The shift reflects broader industry trends observed at CES 2026, where traditional boundaries between technology and furniture sectors continued to blur. Major furniture retailers, including IKEA, exhibited at the technology show for the first time, signaling the mainstream adoption of tech-integrated furniture concepts.
“Smart living shouldn’t be a luxury,” added Uncuoglu. “Our goal is to bring these ‘invisible tech’ features—like hidden wireless charging and adaptive lighting integration—into affordable collections for our our customers nationwide, whether they shop in our showrooms or via our online platform.”
The implementation will begin with select product lines in both the Santa Ana, California, and Charlotte, North Carolina showrooms, with plans for gradual expansion based on customer response and technological developments.
Ornate Home is a premier furniture retailer serving customers nationwide through its extensive online platform and physical showrooms in Santa Ana, California, and Charlotte, North Carolina. Offering a comprehensive selection of living room, bedroom, dining room, and home office furniture, the company maintains a focus on quality furnishings, competitive pricing, and innovative home solutions.
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For more information about Ornate Home, contact the company here:
Ornate Home
Mehmet UNCUOGLU
(844) 955 – 3399
hello@ornatehome.com
2235 N. Tustin Ave. Santa Ana, CA 92705
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Ornate Home CEO Mehmet Uncuoglu unveiled a ‘Tech-Integrated Living’ strategy following attendance at CES 2026. The company plans to integrate smart home technologies—including Matter-compatible furniture, AI design tools, and invisible charging systems—into affordable furniture collections by Q3 2026.
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‘Matter-Ready’ furniture is designed to be compatible with the Matter smart home standard, a universal protocol for connected devices. This means electric recliners, adjustable beds, and other smart furniture pieces can sync seamlessly with voice assistants (Alexa, Siri, Google Home) without complex setup or proprietary apps.
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Ornate Home is launching a pilot program for AI-assisted design visualization tools by Q3 2026. These tools will allow customers to snap a photo of their room and visualize Ornate Home furniture in their space with realistic lighting and dimensions, reducing the uncertainty of online furniture shopping.
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‘Invisible tech’ refers to furniture with integrated technology that isn’t visually prominent. Examples include coffee tables with hidden wireless charging pads, nightstands with cable management systems, and desks with embedded power delivery—making technology seamless rather than intrusive.
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“name”: “How does this benefit Ornate Home customers?”,
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Customers gain access to smart home features that were previously only available in luxury collections at significantly higher price points. AI visualization reduces online shopping anxiety, Matter compatibility ensures future-proofing as smart home ecosystems evolve, and invisible tech keeps homes clean and organized while staying connected.
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The first wave of Tech-Integrated Living collections will arrive in Ornate Home showrooms in Santa Ana, CA, and Charlotte, NC, throughout 2026. Customers are invited to visit showrooms to explore the ‘Smart Living’ vignettes showcasing how traditional furniture pairs with modern technology. Updates will also be available at ornatehome.com.
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Yes. Ornate Home provides white-glove delivery nationwide and same-day delivery in select markets. All new Tech-Integrated Living collections will be available for delivery across all 50 states with the same high-touch service Ornate Home is known for.
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CEO Mehmet Uncuoglu attended CES 2026 to identify innovations that could solve real problems for furniture customers. The event validated that smart home technology is now accessible for mainstream adoption and proved that the line between ‘tech companies’ and ‘furniture retailers’ has blurred, making it essential for traditional retailers to evolve.
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